June Ambrose on Leaving Puma and How Sports Changed Fashion June Ambrose, the renowned stylist and costume designer, has recently announced her departure from Puma, where she held the position of creative director for women’s basketball. During her time at the sportswear giant, Ambrose made significant strides in elevating the stature of sports in high […]
Highsnobiety Launches New Sports Vertical With Concept Store
Highsnobiety Elevates Sports Fashion with New Vertical and Concept Store Highsnobiety, the renowned streetwear and luxury media publisher, is making waves once again in the world of fashion and culture. In a strategic move to broaden its coverage and captivate a wider audience, the media powerhouse has unveiled a new vertical dedicated to exploring the […]
Puma Hires A$AP Rocky as Creative Director of Formula 1 Partnership
Puma Taps A$AP Rocky as Creative Director for Formula 1 Collaboration Puma, the renowned sportswear brand, has made a bold move in the world of fashion and motorsports by appointing A$AP Rocky, the acclaimed rapper and fashion icon, as the Creative Director for their Formula 1 partnership. This collaboration is set to bring a fresh […]
How Soccer Conquered the Sneaker Market
How Soccer Conquered the Sneaker Market In the United States, a country where basketball sneakers have reigned supreme in the sports footwear industry for decades, there is a new player on the field – soccer cleats. Known as football boots in many parts of the world, these shoes are making a surprising entrance into the […]
JD Sports Shares Slump 14% After Profit Warning
The recent profit warning from JD Sports has captured the attention of investors and industry professionals alike, as the British fashion and sports retailer revealed disappointing sales figures for October. The impact of mild weather combined with aggressive discounting from competitors has led to an immediate sell-off, resulting in a 14% drop in shares. This […]