Influencer Marketing Platform ShopMy Raises $77.5 Million Funding Round In the realm of digital marketing, influencer collaborations have become a powerhouse strategy for brands looking to connect with their target audience in a more authentic and engaging way. One platform that has been making waves in the influencer marketing landscape is ShopMy, which recently announced […]
What Comes After TikTok’s Wild Weekend
The Future of Influencer Marketing Post-TikTok’s Turbulent Weekend TikTok’s recent rollercoaster ride has left many US users and brands in a state of uncertainty. With a significant number of individuals relying on the platform for their livelihoods, and brands reaping the benefits of successful partnerships, the sudden fragmentation of the social media landscape poses a […]