Tag: originality

The Revenge of Abstraction on Fashion’s Catwalks

The Revenge of Abstraction on Fashion’s Catwalks Experimental silhouettes are reclaiming the spotlight on fashion’s catwalks as a new wave of young labels boldly challenges the industry’s recent obsession with commercial and heritage-inflected designs. Brands such as Duran Lantink, Vautrait, and Marie Adam-Leenaerdt are spearheading this avant-garde movement, pushing the boundaries of traditional fashion and […]

Silent album released to challenge UK AI copyright reforms

Silent Album Released to Challenge UK AI Copyright Reforms In a bold and innovative move, more than 1,000 musicians, including iconic artists like Kate Bush and Cat Stevens, have come together to release a silent album. This unique and thought-provoking project is in direct response to the proposed changes in the UK’s copyright laws, particularly […]

Birkenstock Sues ‘Copycat’ Rivals Claiming Its Sandals Are Applied Art

Birkenstock Sues ‘Copycat’ Rivals Claiming Its Sandals Are Applied Art German footwear giant, Birkenstock, known for its iconic cork-soled sandals, is currently embroiled in a legal battle that could have far-reaching implications for the fashion industry. The company is seeking to have its beloved sandals recognized as “works of applied art” and thus protected by […]

Why Menswear Is Getting a Marketing Refresh

In recent years, menswear marketing has faced significant scrutiny, with many critics pointing out a tendency towards uniformity. A homogenous approach to branding and imagery has created a sense of sameness that threatens to alienate consumers looking for distinction and innovation. In contrast, new entrants to the market are turning heads by adopting fresh strategies […]

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