Nykaa Expects Strong Growth as Shoppers Keep Spending on Luxury Beauty Indian beauty retailer Nykaa is on the brink of a significant expansion as it anticipates robust growth in the coming months. The company’s optimistic outlook stems from its strategic move to venture into smaller cities and towns, tapping into previously untapped markets. As Nykaa […]
Nykaa Acquires Indian Beauty Brand Earth Rhythm
In a significant move within the Indian beauty market, Nykaa, a prominent digital-first beauty and fashion retailer, has acquired Earth Rhythm, a brand known for its commitment to clean skincare and sustainable practices. This acquisition follows a minority investment made by Nykaa in Earth Rhythm two years prior, indicating a strong belief in the brand’s […]