Tapping Consumer Trends and Cultural Opportunities in Dubai In the ever-changing landscape of consumer behavior and cultural preferences, Dubai stands out as a melting pot of diversity and opportunity. With its unique blend of tradition and modernity, the city presents a wealth of possibilities for brands looking to make an impact in the Middle East […]
Op-Ed | The Cost of Growth in Beauty
Op-Ed | The Cost of Growth in Beauty In the ever-evolving landscape of the beauty industry, maintaining momentum and staying ahead of the competition has become increasingly challenging for brands. As noted by Barclays’ Lauren Lieberman, the influx of new players and the impact of external factors have significantly raised the stakes for beauty companies […]