Tag: #LuxuryFashion #PricingStrategy #ConsumerTrends #BrandEquity #Craftsmanship

Why ‘Made in America’ Is Still a Fashion Fantasy

Why ‘Made in America’ Is Still a Fashion Fantasy In the realm of fashion, the concept of “Made in America” has long been synonymous with quality, craftsmanship, and ethical labor practices. With the rise of consumer consciousness and the increasing demand for transparency in the supply chain, many brands have sought to capitalize on the […]

Hermès Responds to ‘Walmart Birkin’, Dupe Culture

Hermès Responds to ‘Walmart Birkin’, Dupe Culture The luxury fashion industry has long battled the issue of counterfeits and knock-offs, with high-end brands like Hermès often finding themselves at the forefront of this challenge. Recently, the iconic French fashion house faced a new wave of controversy with the emergence of the so-called ‘Walmart Birkin’, a […]

Hermès Sales Accelerate, Raising Hopes for China Turnaround

Hermès Sales Accelerate, Raising Hopes for China Turnaround The renowned luxury brand Hermès has recently reported a significant surge in revenue, marking an 18 percent increase at year-end. This positive development has sparked optimism among investors and industry experts, particularly due to the notable sales growth in China. The country’s previously sluggish economy had been […]

How Brunello Cucinelli Got Into the Wine Business

From Fashion to Fine Wine: Brunello Cucinelli’s Bold Venture Renowned Italian fashion designer Brunello Cucinelli has made a name for himself in the world of luxury clothing, but now he is venturing into a new realm – the wine business. With a bold move that has raised eyebrows in both the fashion and wine industries, […]

In Paris, Haute Couture’s Air of Restoration

In Paris, Haute Couture’s Air of Restoration The recent couture shows in Paris have left a distinct impression of a shift towards a more traditional approach, focusing on the essence of luxury and craftsmanship rather than elaborate narratives. Renowned fashion journalist Angelo Flaccavento noted that this season’s presentations seemed to be more about catering to […]

Mulberry Wants to Make Brit Bags Cool Again

Mulberry’s Revamped Strategy: Bringing British Bags Back to the Forefront Mulberry, the iconic British luxury brand, has had its fair share of ups and downs over the years. Despite once being a beloved label known for its craftsmanship and quality, the company has struggled with dwindling profits and missed opportunities to capitalize on emerging trends. […]

Piaget’s CEO on Powering Growth in a Challenging Watch Market

Piaget’s CEO Benjamin Comar: Reviving the Glamour of Swiss Watches in a Challenging Market In the realm of luxury watches, where tradition meets innovation, Piaget stands as a beacon of timeless elegance and exquisite craftsmanship. As the CEO of this prestigious Richemont-owned brand, Benjamin Comar has been spearheading a revival, breathing new life into the […]

Sabyasachi Stages Lavish Mumbai Show Amid Global Expansion

Sabyasachi Stages Lavish Mumbai Show Amid Global Expansion Indian fashion maestro Sabyasachi Mukherjee recently celebrated a significant milestone in his career, commemorating his 25th anniversary in the industry. The renowned designer seized this momentous occasion to stage a lavish show in Mumbai, captivating audiences with his exquisite creations and strategic vision for the future. The […]

The Future of ‘Made in Italy’: ‘Many Factories Will Disappear’

The Future of ‘Made in Italy’: ‘Many Factories Will Disappear’ Italy has long been synonymous with luxury and quality in the world of fashion and design. The label “Made in Italy” carries prestige and tradition, representing craftsmanship and excellence. However, recent trends indicate a challenging road ahead for the country’s manufacturing sector. In the first […]

Prada’s Plan for Growing in a Luxury Downturn

Prada’s Plan for Growing in a Luxury Downturn In the realm of luxury fashion, the concept of ‘polyhedric brand equity’ has become increasingly crucial. It’s a term that embodies the multifaceted nature of a brand’s reputation, influence, and desirability across various dimensions. When it comes to polyhedric brand equity, few names shine as brightly as […]

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