The BoF Podcast | Demna Takes Gucci, Versace’s New Chapter Begins As the fashion world continues to witness seismic shifts, the recent announcements of Demna Gvasalia’s appointment as the new artistic director of Gucci and Dario Vitale taking the creative reins from Donatella Versace at Versace mark the beginning of a new era for these […]
The Agency Behind Fashion’s Most Talked-About Events
The Agency Behind Fashion’s Most Talked-About Events When it comes to creating buzzworthy and unforgettable events in the fashion world, one name stands out above the rest – CNC Agency. Renowned for its innovative approach and attention to detail, CNC Agency has solidified its position as the go-to partner for in-person activations that leave a […]
Saks Needs to Earn Back Brands’ Trust
Saks Needs to Earn Back Brands’ Trust Relations between the owner of Saks, Neiman Marcus, and Bergdorf Goodman and its vendors are at an all-time low. But both sides need each other more than they’d like to admit. The world of luxury retail is built on relationships as much as it is on the products […]
Drest’s Lucy Yeomans on the Next Iteration of Fashion Gaming
Drest’s Lucy Yeomans on the Next Iteration of Fashion Gaming Fashion gaming has taken a new turn with Drest, the fashion styling mobile app that recently received a significant $19.1 million investment in June 2023. This infusion of capital has paved the way for Drest to relaunch as a groundbreaking marketing tool that leverages storytelling […]
Skims Named Underwear Partner of the NBA
Skims Named Underwear Partner of the NBA The National Basketball Association made a groundbreaking announcement on Monday as it unveiled a multi-year partnership with Skims, the renowned shapewear, intimates, and apparel label founded by none other than Kim Kardashian. This strategic collaboration marks a significant milestone for both the fashion and sports industries, paving the […]
In New York, Heiresses and Working Girls
In New York Fashion Week: Heiresses and Working Girls Unite The fashion extravaganza that is New York Fashion Week has once again graced the runways with a stunning array of styles, from the whimsical to the wearable. Renowned fashion journalist Lynn Yaeger provides an insightful look into the diverse range of clothing on offer, catering […]
Join Us at BoF CROSSROADS in Dubai
Join Us at BoF CROSSROADS in Dubai BoF, the renowned authority in the fashion industry, is gearing up to host a groundbreaking event in Dubai this April. From the 10th to the 11th, BoF CROSSROADS will convene some of the most influential business and creative minds to explore and dissect the myriad of business prospects […]
Worldview: Trade Talks at Ethiopia’s Hub of Africa Fashion Week
Worldview: Trade Talks at Ethiopia’s Hub of Africa Fashion Week Ethiopia, known as the Hub of Africa, is not only a melting pot of diverse cultures and traditions but is also making a mark in the global fashion industry. The recent Africa Fashion Week held in Ethiopia sparked discussions on trade, sustainability, and innovation in […]
Op-Ed | Why Luxury Needs Trump
Op-Ed | Why Luxury Needs Trump Bernard Arnault’s recent appearance at the US President’s inauguration might have sparked controversy and surprise among the public. Still, for the Chairman of LVMH, the world’s leading luxury goods company, it was a strategic business move. In the realm of high-end fashion and luxury brands, the intersection of politics […]
Fixing Luxury’s Value for Money Problem
As luxury brands continue to flourish, they face a critical juncture where their value proposition is under intense scrutiny. The COVID-19 pandemic brought unprecedented demand for luxury goods, which many brands capitalized on by increasing prices drastically. While these brands thrive in revenue growth, they encounter a pressing need to rethink their approach toward creativity, […]