In a strategic move that highlights the rising demand for K-beauty products, L’Oréal, the French cosmetics titan, has announced its acquisition of Gowoonsesang Cosmetics, which includes the acclaimed South Korean skincare brand Dr.G. This transaction, agreed upon on December 23, 2024, marks a significant step for L’Oréal in solidifying its presence in the lucrative Asian […]
L’Oréal Launches $475 Infrared Hair Dryer
In a bold move to elevate hair care technology, L’Oréal Professionnel has launched the Airlight Pro, a $475 infrared hair dryer, now available at Ulta Beauty. This device promises to transform the hair drying experience, positioning itself as a premium product aimed at beauty enthusiasts and professionals alike. The Airlight Pro stands out in a […]
Why L’Oréal’s Meteoric Skincare Growth is Coming Back to Earth
In a surprising turn of events, L’Oréal’s once-unstoppable skincare dominance is facing challenges that have left industry analysts and investors concerned. The French beauty conglomerate recently reported its third-quarter sales, revealing a meager growth rate of just 0.8% in its dermatological beauty division, which includes highly popular brands like Cerave and Skinceuticals. This disappointingly low […]