Tag: fragrance industry

Calvin Klein Bets on Body Sprays to Be Gen-Z’s Obsession

Calvin Klein Bets on Body Sprays to Be Gen-Z’s Obsession In the ever-competitive world of fashion and beauty, staying relevant to younger consumers is key. With Gen-Z becoming an increasingly influential demographic, brands are constantly seeking innovative ways to capture their attention and loyalty. Calvin Klein, a name synonymous with timeless style and sophistication, is […]

Kayali Bought by Co-Founder and Private Equity Firm General Atlantic

Kayali Bought by Co-Founder and Private Equity Firm General Atlantic In a strategic move that has sent ripples through the beauty industry, Dubai-based Huda Beauty has made the decision to sell its popular fragrance line, Kayali. The acquisition will see the brand being bought back by its co-founder, Mona Kattan, alongside the reputable private equity […]

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