Milan Day One: How to Revamp a Brand Milan Fashion Week kicked off with a bang as two industry giants, Gucci and Diesel, took center stage to showcase their brand reinventions. Demna Gvasalia of Gucci and Glenn Martens of Diesel are leading the way in reshaping their brands for the future. While Gucci is just […]
The BoF Podcast | Glenn Martens: ‘Social Media Has Turned Fashion into the Hunger Games’
Fashion Designer Glenn Martens Talks Social Media’s Impact on the Industry Glenn Martens, the creative mind behind Diesel and Maison Margiela, is set to unveil his vision for the Spring/Summer 2026 collections. In a recent conversation with Imran Amed on The Business of Fashion Podcast, Martens delved into the challenges posed by social media’s influence […]
Backstage Pass | Diesel
Behind the Scenes: Imran Amed Takes us Backstage at Diesel Autumn/Winter 2025 Show Imran Amed, the renowned fashion journalist and founder of The Business of Fashion, recently gave us an exclusive glimpse behind the curtains at the Diesel Autumn/Winter 2025 show. As Amed delved into the inner workings of the fashion industry powerhouse, we were […]
OTB’s Annual Sales Fall 4% Despite Growth at Diesel and Margiela
OTB Struggles with 4% Sales Decline Despite Success Stories at Diesel and Margiela Italian fashion conglomerate OTB, known for its renowned brands such as Diesel, Jil Sander, Maison Margiela, Marni, and Viktor&Rolf, faced a challenging year in 2024. Despite individual success stories within the group, OTB reported a 4.4% decline in turnover, amounting to €1.8 […]
Glenn Martens Named Maison Margiela Creative Director
Glenn Martens Named Maison Margiela Creative Director Belgian fashion designer Glenn Martens is set to take the helm as the new Creative Director of Maison Margiela, following in the footsteps of the legendary Martin Margiela and John Galliano. This announcement comes as Martens currently holds the position of Creative Director at Diesel, another prestigious brand […]
Backstage Pass | Diesel and the Mastery of Denim
Milan Fashion Week is a prime venue for showcasing creativity, and Diesel’s Spring/Summer 2025 show did not disappoint. The iconic brand, synonymous with denim craftsmanship, displayed its commitment to innovation while addressing the pressing issue of fast fashion. This season, Diesel’s message resonated strongly, accentuated by conversations with music and fashion influencers who support the […]