International Expansion Drives Gymshark’s Impressive Revenue Growth In the fiercely competitive world of activewear, UK-based Gymshark has managed to carve out a significant niche for itself. The brand’s recent financial report for the year ending July 31, 2021, reveals a remarkable 54 percent surge in revenue. This substantial growth can be attributed largely to Gymshark’s […]
Is Streetwear Still Cool?
Is Streetwear Still Cool? Streetwear has long been a dominant force in the fashion industry, with its casual, edgy aesthetic influencing everything from runway shows to everyday wardrobes. However, as luxury brands increasingly shift their focus away from sneakers, puffer jackets, and hoodies, some have begun to question whether streetwear is losing its cool factor. […]
How to Build Beauty Brands Bigger Than Their Founders
Building a successful beauty brand is no easy feat. It requires a blend of innovation, authenticity, and strategic planning to stand out in an oversaturated market. However, taking a brand from its humble beginnings to industry giant status is a whole different ball game. The Ordinary, a brand under Deciem’s umbrella, is a prime example […]
‘Jake the Rizzbot’ stuns Austin with Gen Z slang, cowboy hat, and viral swagger
Jake the Rizzbot Stuns Austin with Gen Z Slang, Cowboy Hat, and Viral Swagger We’ve only heard about legends, but it looks like we’re experiencing the making of one. In the heart of Austin, a new sensation is taking the social media world by storm. Jake, known as “The Rizzbot” to his ever-growing fan base, […]
Case Study | How to Maximise Your Influencer Strategy
Case Study | How to Maximise Your Influencer Strategy In today’s fast-paced digital landscape, leveraging influencers has become a cornerstone of successful marketing strategies. The power of social media has exponentially increased the reach and impact of influencers, turning them into key players in brand promotion and customer engagement. As businesses strive to stay ahead […]
Temu US Sales Plunge 25% Amid Tariff Barrage
Temu US Sales Plunge 25% Amid Tariff Barrage In the competitive landscape of retail, companies are constantly battling challenges to maintain their market share and profitability. Recent reports have shown that Temu, a prominent player in the fashion industry, is facing a significant hurdle as its US sales have plummeted by a staggering 25%. This […]
Social media overtakes TV as main news source in the US
The Rise of Social Media: How Americans are Shifting from TV to Online News Sources In a world where technology is king, it comes as no surprise that Americans are turning to social media as their primary source of news instead of traditional television. The shift from flipping channels to scrolling news feeds marks a […]
Meme coins: Fast gains or crypto gambling?
Meme Coins: Fast Gains or Crypto Gambling? In the realm of cryptocurrencies, where volatility is the norm and fortunes can be made or lost in the blink of an eye, meme coins have emerged as a high-stakes game of digital chance. These coins blur the line between viral entertainment and financial risk, residing in the […]
Growing push in Europe to regulate children’s social media use
The Growing Push in Europe to Regulate Children’s Social Media Use As concerns mount over the digital well-being of young users, a growing movement within Europe aims to redefine what it means to be a child in the online age. With the pervasive influence of social media on today’s youth, policymakers, parents, and educators are […]
Heritage Porcelain Brand Ginori 1735 Enters Lifestyle
Heritage Porcelain Brand Ginori 1735 Enters Lifestyle Italian heritage porcelain brand Ginori 1735 is making waves in the lifestyle market with the unveiling of its redesigned Milanese flagship store during Salone del Mobile. This strategic move not only showcases the brand’s commitment to evolution but also highlights its ability to stay relevant in an ever-changing […]