Luxury Labels Ditch Steep China Discounts to Rebuild Value In the realm of luxury fashion, the allure of exclusivity has always been a driving force behind the desirability of high-end brands. However, in recent years, global fashion houses have found themselves caught in a precarious balancing act between maintaining their prestigious image and catering to […]
BoF Masterclass | Inside Hermès’ Best-in-Class Leather Goods Strategy
BoF Masterclass | Inside Hermès’ Best-in-Class Leather Goods Strategy In the realm of luxury fashion, few names command as much respect and admiration as Hermès. Renowned for its timeless elegance, impeccable craftsmanship, and iconic leather goods, the French maison has set the standard for excellence in the industry. At the recent BoF Masterclass, a panel […]
Do Beauty Brands Need Sample Sales?
Do Beauty Brands Need Sample Sales? In the ever-competitive world of beauty brands, the question of whether sample sales are a necessary strategy has been a topic of debate. Drawing inspiration from the fashion industry, beauty brands have started to adopt the concept of limited-time shopping events to clear excess inventory and generate buzz among […]
Moncler Group Revenues Rise One Percent
Moncler Group’s Steady Growth: First Quarter Revenues Rise One Percent Moncler Group, the renowned Italian luxury fashion company, has started off the year on a positive note with a 1 percent increase in first-quarter sales. The group reported revenues of €829 million ($943 million), surpassing analyst expectations and demonstrating its resilience in the face of […]
Hermès Market Value Surpasses LVMH, Which Once Tried to Buy It
Hermès Surpasses LVMH in Market Value: A Triumph of Luxury and Legacy In a monumental shift within the realm of luxury goods, Hermès International SCA has achieved a remarkable milestone. As of Tuesday, the esteemed French fashion house’s valuation soared to a staggering €243.65 billion ($276.3 billion). This impressive feat briefly surpassed the market capitalization […]
Why Gap Is Going Premium
Why Gap Is Going Premium Gap, the iconic American retail brand known for its classic casual wear, is taking a bold step into the world of premium fashion with its new GapStudio line. This strategic move comes as the brand aims to reinvent itself and cater to a more discerning and fashion-forward audience. Spearheaded by […]
Behind the Rise of the ‘It’ Sweatshirt
The Phenomenon of the ‘It’ Sweatshirt: How Brands Like Parke and The Bar Are Redefining Fashion Trends In the ever-changing landscape of fashion, certain items have the power to captivate an entire generation and become iconic pieces that define an era. The humble sweatshirt, once considered a basic staple in everyone’s wardrobe, has now been […]
How Vacheron Constantin Is Engaging the Next Generation in Abu Dhabi
Vacheron Constantin: Inspiring the Next Generation in Abu Dhabi Luxury watch brand Vacheron Constantin recently marked its impressive 270th anniversary with a thought-provoking panel discussion in Abu Dhabi. The event, moderated by BoF’s Nick Blunden, brought together key figures including Vacheron Constantin’s heritage and style director Christian Selmoni, author and artist Alia Al Shamsi, and […]
Pinaults Double Down on Cruises with Aqua Deal
Pinaults Double Down on Cruises with Aqua Deal In the realm of luxury travel, the stakes are constantly rising as major players seek to outmaneuver each other in the quest for unparalleled experiences. The Pinault family, known for their control over Kering, has made a strategic move by acquiring a majority share in Aqua Expeditions, […]
Trump Tariffs Would Test Luxury’s Pricing Power
Trump Tariffs Would Test Luxury’s Pricing Power The looming threat of Trump tariffs has once again put the luxury industry in the spotlight, with executives at renowned fashion houses such as Hermès and Kering expressing their strategies to navigate potential challenges. The recent statements from these industry giants shed light on the delicate balance between […]