In a significant shift within the luxury fashion landscape, renowned British designer Kim Jones has announced his departure from Fendi, where he held the position of artistic director for womenswear and couture. Jones will now concentrate exclusively on his role as the menswear artistic director at Dior, part of the LVMH conglomerate. This transition underscores […]
Worldview: BRICS International Fashion Federation Launches in Moscow
The global fashion landscape is witnessing significant changes as the newly formed BRICS International Fashion Federation (BRICS IFF) aims to support emerging markets within the fashion industry. Launched during the second edition of the BRICS+ Fashion Summit held in Moscow from October 3-5, 2024, this federation is set to encourage cross-border collaborations among fashion leaders […]
Old-School Magazines Are Brands’ New Favourite Marketing Tactic
In a world where social media dominates marketing channels, brands like Madhappy, Patta, and Bottega Veneta are rediscovering the power of print magazines to convey their stories and values. This shift comes as brands seek to cultivate deeper connections with their audiences, escaping the crowded and often superficial landscape of social media. For instance, Patta’s […]
Evolving Measurement Techniques to Optimise Brand Marketing Success
In today’s challenging economic environment, where aspirational customer cohorts possess ample choices and diminished loyalty, fashion brands are compelled to rethink their marketing strategies. A recent roundtable discussion hosted by The Business of Fashion (BoF) alongside data science firm Ekimetrics shed light on the importance of developing sophisticated measurement techniques to effectively optimize brand marketing […]
Should Fashion Brands Still Make Employees Move for a Job?
In recent years, the world of work has undergone a significant transformation, especially post-pandemic. Many companies are now grappling with the issue of location flexibility and its implications for employee satisfaction and productivity. The fashion industry, like many others, is left wondering whether relocation should remain a standard requirement or if a more flexible approach […]
Celebrating Innovation and Community: Highlights from the BoF 500 Gala at Paris Fashion Week
On the final Saturday night of Paris Fashion Week, an extravagant gala held at the Shangri-La Hotel brought together members of the Business of Fashion (BoF) 500. This annual event celebrated the induction of 2024’s new members into a global community synonymous with leadership, creativity, innovation, and substantial impact in the fashion industry. Among the […]
Michael Rider Replaces Hedi Slimane at Celine
The luxury fashion world is in a state of transition as Michael Rider is set to take over as the artistic director of Celine, following Hedi Slimane’s departure after a notable tenure. This change, which becomes effective in early 2025, signals a new chapter for the LVMH-owned brand and reflects broader shifts within the industry. […]
How the US Port Strike Will Impact Fashion
As the dust settles on the first US port strike along the East Coast in nearly 50 years, the fashion industry appears to be holding its breath. This strike, declared by dock workers from the International Longshoreman Association at ports stretching from New York to the Gulf of Mexico, has left over 100,000 shipping containers […]
The Debrief | Can Department Stores Save Themselves?
The landscape of retail has been dramatically altered over the past few decades, leaving many American department stores struggling to find their footing. Once celebrated as icons of American shopping culture, these stores face a battle for relevance against the backdrop of overexpansion, the rise of e-commerce, and an overall decline in mall traffic. As […]
Garment Workers’ Protests Leave One Dead in Bangladesh
The ongoing labor turmoil in Bangladesh’s garment sector has escalated into tragic violence, highlighting the risks associated with inadequate worker conditions. On a recent Monday, a violent clash broke out between police and garment workers protesting for higher wages and improved working conditions. The unrest particularly affected Ashulia, a hub for garment manufacturing located on […]