The Beauty Boom Crashes to a Halt The beauty industry, once considered recession-proof, is facing a significant challenge as the four biggest beauty conglomerates recently reported disappointing sales figures. Even once highly sought-after brands like Cerave and Drunk Elephant are losing their luster in the eyes of consumers. This downturn in the beauty market signals […]
How to Get Into — And Stay In — Sephora
Cracking the Code: Mastering the Art of Getting Into and Thriving in Sephora In the ever-competitive beauty industry, securing a coveted spot on the shelves of top retailers like Sephora, Ulta Beauty, and Target can be a game-changer for brands. These retail giants wield significant influence, making the journey to getting in and staying in […]
The Business of Beauty Haul of Fame: Can Beauty Sell Without Social?
The Business of Beauty Haul of Fame: Can Beauty Sell Without Social? In an era dominated by social media influencers and digital marketing, the decision of a major player in the beauty industry to step away from social platforms raises intriguing questions about the relationship between beauty brands and social media. Lush, the renowned bodycare […]
Estée Lauder Companies Will Cut 7,000 Jobs as Sales Drop 6%
Estée Lauder Companies to Cut 7,000 Jobs Amid 6% Sales Decrease Estée Lauder Companies, the renowned US cosmetics giant, has recently announced its decision to slash 7,000 jobs as part of an extensive profit recovery strategy. This move comes in response to a 6% decline in sales, with the company’s second-quarter earnings reaching $4 billion, […]
Apply Now: The Business of Beauty Global Awards 2025
Apply Now: The Business of Beauty Global Awards 2025 In the ever-evolving beauty industry, recognition is key to success. Entrepreneurs are constantly striving to push the boundaries of innovation, creativity, and sustainability. In June 2025, the prestigious Business of Beauty Global Forum will once again celebrate the trailblazers who are shaping the future of the […]
Unilever India Acquires Indian Beauty Brand Minimalist
Unilever India Strengthens Beauty Portfolio with Acquisition of Indian Brand Minimalist In the ever-competitive world of beauty and skincare, strategic acquisitions often prove to be game-changers for industry giants looking to expand their portfolios and reach new consumer segments. Hindustan Unilever, the Indian division of consumer goods conglomerate Unilever, has recently made a significant move […]
Kim Kardashian’s Skky Partners Takes Minority Stake in 111Skin
Kim Kardashian’s Skky Partners Takes Minority Stake in 111Skin Reality TV star Kim Kardashian is making headlines once again, but this time it’s not for her latest fashion statement or viral social media post. Kim’s private equity firm, Skky Partners, has recently made a “significant” minority investment in the UK-based skincare brand, 111Skin. This strategic […]
The Business of Beauty Haul of Fame: A Crisis for Hollywood Makeup Artists
The Business of Beauty Haul of Fame: A Crisis for Hollywood Makeup Artists For red carpet professionals, the fires are the latest in a series of trials. The glitz and glamour of Hollywood red carpets have long been synonymous with beauty and elegance. Behind the scenes, makeup artists work tirelessly to create the flawless looks […]
Exclusive: Charlotte Tilbury Comes For Her Copycats
Exclusive: Charlotte Tilbury Comes For Her Copycats Renowned makeup artist and entrepreneurial powerhouse, Charlotte Tilbury, is making waves in the beauty industry once again. This time, she is setting her sights on the numerous imitations or “dupes” of her iconic and best-selling products. In a bold and strategic move, Tilbury is launching a compelling campaign […]
The Business of Beauty Haul of Fame: Can You Dupe Your Way to the Top?
The Business of Beauty Haul of Fame: Can You Dupe Your Way to the Top? In the ever-competitive realm of beauty, the art of imitation often leads to innovation. MCoBeauty, a brand that unapologetically embraces a copycat approach, has recently made waves with its strategic move into Target stores. This bold step not only highlights […]