Can a Store Ever Be a ‘Third Place’? In an age where online shopping reigns supreme, brick-and-mortar stores are facing a pivotal moment. Traditional retail spaces are no longer just about transactions; they are transforming into experiential hubs where customers can linger, socialize, and connect. This shift is giving rise to the concept of stores […]
Gen Alpha Looks for Its Own Rhode
Gen Alpha Looks for Its Own Rhode The landscape of consumerism is ever-shifting, especially when it comes to younger generations. Just as Gen Z revolutionized the way we view and interact with brands, Gen Alpha, the cohort born from 2010 onwards, is already showing signs of having its own distinct preferences and desires. In a […]
Bobbi Brown: I Still Believe In Miracles
Bobbi Brown: I Still Believe In Miracles Bobbi Brown, the renowned makeup artist and serial entrepreneur, has always been a trailblazer in the beauty industry. After leaving her eponymous cosmetics company in 2016, many wondered what would be her next move. However, Brown has proven that her entrepreneurial spirit is far from dwindling as she […]
The BoF Podcast | Glenn Martens: ‘Social Media Has Turned Fashion into the Hunger Games’
Fashion Designer Glenn Martens Talks Social Media’s Impact on the Industry Glenn Martens, the creative mind behind Diesel and Maison Margiela, is set to unveil his vision for the Spring/Summer 2026 collections. In a recent conversation with Imran Amed on The Business of Fashion Podcast, Martens delved into the challenges posed by social media’s influence […]
The Fragrance Brand, the Influencer and the $60,000 Wedding Gift
The Fragrance Brand, the Influencer, and the $60,000 Wedding Gift In the realm of influencer marketing, the stakes are high, the competition fierce, and the rewards potentially astronomical. When a fragrance brand recently made headlines for gifting a $60,000 wedding present to an influencer, the marketing world collectively raised an intrigued eyebrow. It’s not every […]
Burberry Revival Faces Fresh Runway Test
Burberry Revival Faces Fresh Runway Test Burberry, the iconic British luxury fashion house, is gearing up for a fresh runway test under the leadership of its new CEO, Josh Schulman. Tasked with revitalizing the brand’s image and relevance in an ever-changing market, Schulman has wasted no time in overhauling Burberry’s messaging to resonate with a […]
AI will kill middle-ground media, but raw content will thrive
AI Will Kill Middle-Ground Media, But Raw Content Will Thrive The landscape of media and advertising is rapidly evolving, and by 2030, a significant shift is expected to occur. It is projected that only hyper-personalized AI campaigns or raw, human-generated content will have the ability to truly resonate with audiences, while middle-tier advertising will face […]
Does Brunello Cucinelli Have the Answers to Luxury’s Problems?
Does Brunello Cucinelli Have the Answers to Luxury’s Problems? In an era where fast-paced trends and fleeting fashion fads dominate the luxury industry, Brunello Cucinelli stands out as a beacon of timeless elegance and understated sophistication. The Italian cashmere label, known for its commitment to quality craftsmanship and sustainable practices, has managed to defy the […]
Nudestix Acquired by Undisclosed US Firm
Nudestix Acquired by Undisclosed US Firm In a strategic move shrouded in mystery, Canadian makeup label Nudestix has been acquired by an undisclosed US firm. While the new owner remains unnamed, the implications of this acquisition are already sparking curiosity and excitement within the beauty industry. Nudestix, known for its innovative approach to makeup and […]
Why Luxury Needs to Rethink How It Speaks to Gen-Z
Why Luxury Needs to Rethink How It Speaks to Gen-Z Luxury brands have long held a prestigious place in the market, catering to an audience that values quality, exclusivity, and status. However, as the landscape of consumer behavior continues to shift, many high-end brands are finding themselves facing a new challenge: connecting with Generation Z. […]