International Expansion Drives Gymshark’s Impressive Revenue Growth In the fiercely competitive world of activewear, UK-based Gymshark has managed to carve out a significant niche for itself. The brand’s recent financial report for the year ending July 31, 2021, reveals a remarkable 54 percent surge in revenue. This substantial growth can be attributed largely to Gymshark’s […]
Nike’s Complex Relationship With Wholesale, Explained
Nike’s Evolving Distribution Strategy: A Closer Look at the Brand’s Relationship With Wholesale Nike, the iconic sportswear giant, has been making waves in the industry once again with its strategic shift towards third-party retail. This move comes six years after the company initially announced a pivot towards direct-to-consumer channels, signaling a complex and evolving relationship […]
What Happens After Sneaker Resale Prices Peak?
The Future of Sneaker Resale Market: Navigating Post-Peak Prices In the realm of fashion and streetwear, the sneaker resale market has been a lucrative and dynamic space where enthusiasts and investors alike have reaped significant profits. However, recent trends have shown a decline in the resale value of hyped shoes, sparking discussions about the sustainability […]
EBay Invests in Luxury Resale Platform Cudoni
EBay Invests in Luxury Resale Platform Cudoni EBay, a giant in the e-commerce industry, has made a significant move by investing in the UK-based luxury resale platform, Cudoni. The announcement of the £7.5 million ($9 million) raise on Monday has sparked interest and excitement in the world of upscale second-hand shopping. This strategic investment not […]
Why Luxury Wants in on Mystery Boxes
Why Luxury Wants in on Mystery Boxes Luxury brands have long been synonymous with exclusivity, craftsmanship, and prestige. However, in recent years, there has been a notable shift in the way these brands engage with consumers, especially the younger demographic. One trend that has been gaining momentum is the rise of mystery boxes, and it […]
The Sneaker Resale Market Is Broken
The Sneaker Resale Market Is Broken The sneaker resale market, once a thriving and lucrative industry, is now facing a crisis. The oversupply of once-hyped sneakers like Jordans has caused resale prices to plummet, shaking the very foundation of this market. As a result, smaller platforms that once thrived on the resale of exclusive sneakers […]
E-Commerce Firm Jumia Draws Takeover Interest From Axian
E-Commerce Giant Jumia Attracts Acquisition Attention from Axian The e-commerce landscape in Africa is heating up as reports surface of a potential acquisition deal between the continent’s largest e-commerce platform, Jumia, and telecommunications company Axian. This move could signify a significant shift in the e-commerce sector in Africa and pave the way for both companies […]
Amazon deploys 1 millionth robot to command world’s largest moving machine force
Amazon Hits Major Milestone with Deployment of 1 Millionth Robot in Warehouse Automation In a groundbreaking move that solidifies its position as a leader in innovation and automation, Amazon has reached a significant milestone by deploying its one millionth robot in warehouse operations. With this remarkable achievement, the e-commerce giant has effectively created the world’s […]
China’s Homegrown Jewellery Superstar
China’s Homegrown Jewellery Superstar In the realm of luxury jewellery, China is making waves with its very own homegrown superstar, Laopu Gold Co. While European and American luxury brands have seen a decline in sales within the Chinese market, Laopu Gold Co. has been experiencing a remarkable trend of doubling its sales each year for […]
Case Study | How to Maximise Your Influencer Strategy
Case Study | How to Maximise Your Influencer Strategy In today’s fast-paced digital landscape, leveraging influencers has become a cornerstone of successful marketing strategies. The power of social media has exponentially increased the reach and impact of influencers, turning them into key players in brand promotion and customer engagement. As businesses strive to stay ahead […]