The Business of Beauty Global Forum 2025: A Glimpse into the Future of the Beauty Industry The beauty industry has always been a dynamic and ever-evolving sector, constantly setting new trends and pushing boundaries. As we look ahead to 2025, the upcoming Business of Beauty Global Forum promises to be a pivotal event that will […]
Same Sparkle, Different Sell: Diamond Marketing Tries Something New
Same Sparkle, Different Sell: Diamond Marketing Tries Something New The jewellery industry has long been synonymous with the allure of diamonds, the sparkling gemstones that have captured hearts and adorned fingers for centuries. However, as technology advances and consumer preferences evolve, a new player has emerged on the scene: lab-grown diamonds. These man-made stones, which […]
How Portuguese Brands Are Implementing Digital Strategies Today
How Portuguese Brands Are Implementing Digital Strategies Today The Portuguese Footwear Association, APICCAPS, recently took a proactive step towards the future by organizing the Digi4Fashion event in Porto. This event brought together brand leaders and business professionals from the footwear and fashion industries to discuss the digital opportunities that lie ahead for the industry in […]
BoF Masterclass | The State of Fashion: Beauty
BoF Masterclass | The State of Fashion: Beauty The beauty industry has always been a fascinating realm, constantly evolving and setting new trends. In the fast-paced world of fashion and beauty, staying ahead of the curve is crucial for success. Recently, the Executive Editor of The Business of Beauty, Priya Rao, hosted a Masterclass along […]
Enhancing the E-Commerce Customer Journey with Generative AI
Enhancing the E-Commerce Customer Journey with Generative AI In 2025, the landscape of e-commerce is more competitive than ever before. With consumers’ attention divided among numerous online retailers, businesses are constantly seeking innovative ways to stand out. One such innovation that is reshaping the e-commerce industry is Generative AI. BoF’s recent white paper, “The Future […]
Allure to Shutter Print Edition
Allure to Shutter Print Edition Condé Nast’s iconic beauty publication, Allure, is bidding farewell to its print edition. In a recent announcement, editor-in-chief Jessica Cruel revealed that the December 2022 issue will mark the end of an era for the glossy magazine. This decision comes as a significant shift in the media landscape, reflecting the […]