Does Under Armour Need Kevin Plank? When Under Armour made the surprising announcement that its controversial founder, Kevin Plank, would be returning as CEO, it sent shockwaves through the business world. Investors were left scratching their heads, wondering if this move was the right one for the American sportswear retailer. But why has Plank been […]
Nike’s Latest Sports Headache, Explained
Nike’s Latest Sports Headache: FC Barcelona Considers In-House Approach In the fast-paced and highly competitive world of sports partnerships, even the most established relationships can hit a rough patch. Recently, global sportswear giant Nike found itself in a bit of a bind as FC Barcelona, one of its long-standing partners, hinted at the possibility of […]
Under Armour Turnaround Shows Resilience With Sales Beating Expectations
Under Armour’s Resilience Shines Through as Sales Exceed Expectations Amidst the challenges faced by the sportswear industry during these uncertain times, Under Armour has managed to defy the odds and showcase a remarkable turnaround. The company recently announced that its sales have surpassed expectations, a significant feat considering the current economic climate. Despite projecting a […]