World’s First Solar Furnaces Unveiled to Recycle Luxury Swiss Watch Scrap Steel A Swiss company has recently launched the world’s first two solar furnaces that will reportedly revolutionize the recycling process for luxury Swiss watch scrap steel. This groundbreaking technology is set to not only transform the way in which precious metals are extracted from […]
Audemars Piguet Chief Comes Out Swinging
Audemars Piguet Chief Comes Out Swinging The renowned Swiss watchmaker, Audemars Piguet, is making waves in the industry as it continues to experience impressive growth. In a recent interview, Chief Executive Ilaria Resta revealed that the company saw a remarkable 12% increase in sales in the year leading up to August. This significant growth is […]
Inside Jacob & Co.’s Strategy to Disrupt Luxury Watchmaking
Inside Jacob & Co.’s Strategy to Disrupt Luxury Watchmaking In an era where consumer preferences in the luxury watch sector are constantly evolving and the market is facing a contraction, brands are compelled to explore innovative strategies to maintain their relevance and drive growth. One such brand that has been making waves in the industry […]
Swiss Watchmakers Battle for Their Future
Swiss Watchmakers Battle for Their Future The Swiss watchmaking industry, known for its precision, craftsmanship, and timeless elegance, is currently facing one of its biggest challenges yet. With double-digit sales declines and a crisis of relevance looming large, traditional watchmakers are now forced to adapt or risk fading into obscurity. In a world where technology […]