With AI ads, streaming platforms will watch you more than you watch them A Raghavan is IE’s AI columnist, offering deep dives into the world of artificial intelligence. In today’s digital age, where data is more valuable than ever, streaming platforms are increasingly turning to AI to tailor advertisements to individual viewers. The days of […]
Mood-based AI search tool tested by Netflix
Netflix Reassures Creatives: Mood-Based AI Search Tool Tested Netflix, the streaming giant, has been making waves in the entertainment industry once again. This time, it’s not with a groundbreaking series or a star-studded film, but with the introduction of a mood-based AI search tool. This innovative technology aims to revolutionize the way viewers search for […]
Turkey investigates Netflix, Disney, and Amazon for competition law violations
Turkey Investigates Netflix, Disney, and Amazon for Potential Competition Law Violations In a move to promote fair competition within the local digital entertainment market, Turkey’s Competition Board has initiated investigations into the business practices of global streaming behemoths Netflix, Disney, and Amazon. This bold step underscores the government’s commitment to safeguarding the interests of consumers […]