The Rise of the New Holy Trinity: Hailey, Selena, and (Surprise!) Ariana In the world of celebrity beauty brands, the competition is fierce. With the likes of Rihanna’s Fenty Beauty and Kylie Jenner’s Kylie Cosmetics dominating the market, it takes something truly special to stand out. Enter the new holy trinity of beauty: Hailey Bieber, […]
Tapping Consumer Trends and Cultural Opportunities in Dubai
Tapping Consumer Trends and Cultural Opportunities in Dubai In the ever-changing landscape of consumer behavior and cultural preferences, Dubai stands out as a melting pot of diversity and opportunity. With its unique blend of tradition and modernity, the city presents a wealth of possibilities for brands looking to make an impact in the Middle East […]
The Business of Beauty Haul of Fame: How Lip Gloss Doubled Its Price
The Business of Beauty Haul of Fame: How Lip Gloss Doubled Its Price If you’ve recently strolled down the aisles of your favorite beauty stores or scrolled through social media feeds, you might have noticed a common trend – the rise of lip glosses. Those zinc-topped tubes are everywhere, and not just because they make […]