In a strategic move set to reshape the fragrance landscape, Estée Lauder has officially launched its partnership with Balmain through a new fragrance collection titled “Les Éternels de Balmain.” This innovative line includes eight gender-neutral fragrances, each retailing at $300 for a 50ml bottle, with discovery sets available for $55. The inception of Balmain Beauty […]
Tag: scent trends
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