Why Luxury Needs to Rethink How It Speaks to Gen-Z Luxury brands have long held a prestigious place in the market, catering to an audience that values quality, exclusivity, and status. However, as the landscape of consumer behavior continues to shift, many high-end brands are finding themselves facing a new challenge: connecting with Generation Z. […]
Chinese Tourists Ramp Up European Summer Trips as Americans Cut Back
Chinese Tourists Boost European Summer Tourism While Americans Scale Back As the world slowly emerges from the shadows of the pandemic, the tourism industry is experiencing a shift in traveler dynamics. This summer, European destinations are set to welcome an influx of Chinese tourists, providing a much-needed boost to hoteliers and restaurateurs across the continent. […]