TikTok’s Abrupt Shutdown Shakes the USA The recent abrupt shutdown of TikTok in the United States has sent shockwaves through the social media landscape. The popular video-sharing app, which has amassed a staggering 170 million users in the country, was banned due to national security concerns surrounding its ties to its Chinese parent company, ByteDance. […]
The Business of Beauty Haul of Fame: A Crisis for Hollywood Makeup Artists
The Business of Beauty Haul of Fame: A Crisis for Hollywood Makeup Artists For red carpet professionals, the fires are the latest in a series of trials. The glitz and glamour of Hollywood red carpets have long been synonymous with beauty and elegance. Behind the scenes, makeup artists work tirelessly to create the flawless looks […]
Instagram outage in the US largely resolved
Instagram Outage in the US Largely Resolved Instagram, one of the most popular social media platforms worldwide, recently experienced a significant outage in the United States. Users across the country were met with frustration as they encountered difficulties accessing the app and its services. However, according to Downdetector data, the situation has taken a turn […]
TikTok users react to looming US Shutdown
TikTok Users React to Looming US Shutdown As the possibility of a TikTok shutdown in the United States looms, content creators on the popular video-sharing platform are facing an uncertain future. The potential ban, which has been a topic of heated debate and legal battles, has left many users anxious about the fate of their […]
The BoF Podcast | How Skims and On Create Cultural Relevance
Building Culture-Shaping Brands: The Success of Skims and On Skims co-founder Jens Grede and On co-founder David Allemann are at the forefront of a new wave of brands that are not just following trends but actively shaping culture. Their brands, Skims and On, have quickly become household names, known for their product innovation and ability […]
Indonesia targets age limits for social media access
Indonesia Targets Age Limits for Social Media Access Child safety regulations are coming soon despite the debate surrounding them. In today’s digital age, where social media platforms dominate the online landscape, concerns about the safety of minors have become more pressing than ever. In response to these growing concerns, Indonesia is taking a proactive stance […]
Op-Ed | How Female Athletes Are Shaping the Future of Business
Op-Ed | How Female Athletes Are Shaping the Future of Business In a recent op-ed penned for The Business of Beauty, Maria Sharapova, a five-time Grand Slam champion, reflects on the pivotal role that brand partnerships have played in shaping her career. Beyond her exceptional achievements on the tennis court, Sharapova’s strategic collaborations with leading […]
US users turn to RedNote amid TikTok ban threat
US Users Turn to RedNote Amid TikTok Ban Threat Amid growing concerns about a potential TikTok ban in the United States, thousands of users are making a significant shift to RedNote, a Chinese social media app that has been gaining traction rapidly. The platform has swiftly climbed the download charts, presenting itself as a viable […]
How to Keep the Gen-Z Fragrance Boom Going
How to Keep the Gen-Z Fragrance Boom Going The fragrance industry has been a beacon of light amid the recent slowdown in beauty sales. Despite the challenges faced by the beauty sector, fragrances have continued to captivate consumers, particularly those in the Gen-Z demographic. This generation, born between the mid-1990s and early 2010s, is known […]
Brazil’s Lula criticises Meta’s move to end US fact-checking program
Brazil’s Lula Criticizes Meta’s Move to End US Fact-Checking Program Former Brazilian President Luiz Inacio Lula da Silva has recently criticized Meta Platforms Inc., the parent company of Facebook, for its decision to end a fact-checking program in the United States. This move comes amidst a warning from Judge Alexandre de Moraes to tech firms […]