Tag: #NicheBrands

The Best of BoF 2024: Where Skincare Will Go Next

As we move into 2024, the skincare industry finds itself at a crossroads. Initially a pandemic winner, it has begun to stabilize, leading consumers to seek products that deliver immediate results, align with niche markets, and provide in-office treatments. This shift signals a significant transformation in consumer habits and expectations, reshaping the landscape for both […]

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