Levi’s, the revered denim giant, has taken a significant step in bridging its storied past with contemporary culture through its latest collaboration with the upcoming film “A Complete Unknown.” This film, led by the talented Timothée Chalamet, chronicles Bob Dylan’s formative years as a musician in 1960s New York City, a period that profoundly shaped […]
Levi Partners With Beyoncé in Exclusive Ad Campaign
In an exciting collaboration, Levi Strauss & Co. has partnered with global pop icon Beyoncé for a new advertising campaign designed to harness the immense cultural momentum following the artist’s recent album, “Cowboy Carter.” Featuring a track titled “Levii’s Jeans,” the album has elevated Levi’s visibility, prompting the company to reimagine some of its most […]