Kim Kardashian’s Skims Hires First Chief Commercial Officer Kim Kardashian’s shapewear, intimates, and loungewear brand, Skims, continues to make waves in the fashion industry as it announces the appointment of Robert Norton as its first Chief Commercial Officer. This strategic move showcases the brand’s commitment to growth and market expansion. With Norton’s extensive experience, particularly […]
Kim Kardashian’s Skims to Open First UK Pop-Up
Kim Kardashian’s Skims to Open First UK Pop-Up Kim Kardashian West’s shapewear brand, Skims, is set to make its mark in the UK with the launch of its first pop-up store. Starting from Monday, Skims will be transforming Selfridges’ renowned “Corner Shop” space in central London into a haven for all things figure-enhancing and inclusive […]
Exclusive: Skims’ Plan for Global Domination
Exclusive: Skims’ Plan for Global Domination Kim Kardashian’s shapewear brand, Skims, is gearing up for an unprecedented expansion into new markets across the United States and around the world. CEO Jens Grede recently sat down with The Business of Fashion to discuss the brand’s ambitious vision of becoming “the Apple store of apparel.” With its […]
Nike Delays Launch for New Brand With Kim Kardashian’s Skims
Nike Faces Delay in Launch of New Brand Collaboration with Kim Kardashian’s Skims Nike, a powerhouse in the athletic apparel industry, has been making waves with its latest collaboration with Kim Kardashian’s Skims. The highly anticipated launch of the new brand, NikeSkims, has been met with excitement and buzz from fans and fashion enthusiasts alike. […]
Nike Launches New Fitness Brand With Kim Kardashian’s Skims
Nike Partners with Kim Kardashian’s Skims to Launch New Fitness Brand Nike, a global leader in athletic apparel, has recently joined forces with Kim Kardashian’s highly successful brand, Skims, to introduce a groundbreaking line of fitness wear designed specifically for women. This collaboration marks a significant milestone in the fashion and fitness industries, as two […]
Skims Named Underwear Partner of the NBA
Skims Named Underwear Partner of the NBA The National Basketball Association made a groundbreaking announcement on Monday as it unveiled a multi-year partnership with Skims, the renowned shapewear, intimates, and apparel label founded by none other than Kim Kardashian. This strategic collaboration marks a significant milestone for both the fashion and sports industries, paving the […]
AI disruptions won’t slow ABB’s expansion in data centres
AI Disruptions Won’t Slow ABB’s Expansion in Data Centres In the realm of data centers, the intersection of artificial intelligence and energy efficiency has become a focal point. Recent market concerns have been raised over the energy-efficient AI models, such as China’s DeepSeek, which have the potential to disrupt the industry. However, amidst these disruptions, […]
The BoF Podcast | How Skims and On Create Cultural Relevance
Building Culture-Shaping Brands: The Success of Skims and On Skims co-founder Jens Grede and On co-founder David Allemann are at the forefront of a new wave of brands that are not just following trends but actively shaping culture. Their brands, Skims and On, have quickly become household names, known for their product innovation and ability […]
Skims Opens First NYC Flagship
Kim Kardashian’s shapewear brand, Skims, has made a significant move in the retail landscape by opening its first flagship store in New York City on December 11, 2024. Conveniently situated at the intersection of Fifth Avenue and 52nd Street, close to Rockefeller Center, this store is not only a bold statement for the brand but […]
Exclusive: Dolce & Gabbana to Collaborate With Skims
In an exciting development in the luxury fashion sector, the iconic Italian brand Dolce & Gabbana is set to join forces with Kim Kardashian’s popular shapewear label, Skims. This collaboration, which is due to launch next week, was announced by Skims co-founder Jens Grede during the BoF VOICES 2024 event held in Oxfordshire, UK. The […]