Full Coverage: Inside the Foundation Wars, Nykaa Lands Deepika Padukone, Bobbi Brown Tells All This week, I go deep on makeup and the global retail wars. The beauty industry is a battlefield where brands fight for supremacy, and the latest skirmish involves the battle for the perfect foundation. With the rise of social media influencers […]
Nykaa Names Deepika Padukone Global Ambassador
Nykaa Names Deepika Padukone Global Ambassador Nykaa, the leading Indian retailer in the beauty industry, has made a strategic move by appointing Bollywood actress Deepika Padukone as its Global Ambassador. This collaboration marks a significant milestone for Nykaa as it aims to strengthen its foothold in the beauty market not only in India but also […]