Tag: #CrisisManagement

The Debrief | How Beauty Blunders Go Viral and What Brands Do Next

In the fast-paced world of beauty, social media serves as both a powerful ally and a formidable adversary. On platforms like TikTok, a single viral video can thrust a brand into the spotlight, but it can also lead to an unexpected downfall. The beauty industry is rife with examples of brands grappling with the ramifications […]

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