Tag: brand competition

Steve Madden Sues Adidas to Thwart Challenges to Shoe Designs

Steve Madden Sues Adidas to Thwart Challenges to Shoe Designs In the competitive world of fashion and footwear, intellectual property disputes are not uncommon. The latest battle making headlines is between Steve Madden and Adidas. The renowned shoe designer, Steve Madden, has taken legal action against Adidas, accusing the sportswear giant of trying to hinder […]

Western Brands Are Losing More Ground to Cheaper Chinese Rivals

In recent months, the shift in consumer behavior in China has significantly impacted major Western brands such as L’Oréal and LVMH, causing them to report disappointing earnings where local competitors thrive. The growing consumer frugality in China, driven by a combination of economic challenges and changing tastes, has allowed affordable local brands to flourish, further […]

Back To Top