Tag: #BeautyBusiness #TrueCrime #MarketingStrategy #CosmeticInnovation #YouthfulGlow

The Business of Beauty Haul of Fame: Scaring Is Caring

The connection between beauty products and the allure of the grim has become increasingly evident in recent marketing strategies. Brands are tapping into the burgeoning popularity of murder mysteries and true crime to grab the attention of their consumers. This unconventional approach might raise eyebrows, but the success stories speak volumes about its effectiveness. In […]

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