Tag: #BeautyBrands #HolidayShopping #RetailStrategies #ConsumerTrends #BeautyIndustry

US Retail Sales Beat Expectations in November

In a surprising turn of events, US retail sales surged 0.7 percent in November, surpassing analysts’ expectations and continuing an upward trend that began in October. This positive development, as reported by the Commerce Department’s Census Bureau, demonstrated a robust economic environment heading into the year-end holiday season. Previous results showed an upwardly revised 0.5 […]

Holiday Shopping Boosts TikTok Shop in the US

The holiday season has always been a busy time for online retailers, but this year, TikTok Shop has emerged as a significant player in the competitive e-commerce landscape of the United States. The combination of engaging content and strategic marketing during the holiday shopping frenzy has propelled TikTok Shop to achieve remarkable sales figures. On […]

How Beauty Devices Finally Broke Through

In recent years, the beauty technology market has seen substantial growth, particularly in the niche of at-home beauty devices. This rise can be attributed to several factors, with the COVID-19 pandemic acting as a significant catalyst. As many consumers found themselves confined to their homes due to lockdowns, they sought ways to replicate in-office beauty […]

Luxury’s Pricing Reality Check

The luxury market is facing a significant challenge as recent economic pressures lead luxury brands to reconsider their pricing strategies. This landscape shift is not just a reaction to inflation; it reflects a broader recalibration of consumer expectations in the high-end market. Notably, brands like Mulberry, Burberry, and Capri Holdings are publicly acknowledging the disconnect […]

How Beauty Brands Can Beat a Holiday Season Slowdown

As the holiday shopping season approaches, experts are predicting a modest growth in sales, posing a challenge for beauty brands. The National Retail Federation’s forecast indicates a mere 3.5% increase in U.S. holiday retail sales, the slowest rate in six years. Despite inflation easing from its peak, many shoppers are still feeling the financial pinch […]

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