Temu US Sales Plunge 25% Amid Tariff Barrage In the competitive landscape of retail, companies are constantly battling challenges to maintain their market share and profitability. Recent reports have shown that Temu, a prominent player in the fashion industry, is facing a significant hurdle as its US sales have plummeted by a staggering 25%. This […]
TikTok ban delayed by Trump order
TikTok Ban Delayed by Trump Order Caught between global politics and a massive American user base, TikTok’s fate hangs in the balance as the clock resets once again. The popular video-sharing app, owned by the Chinese company ByteDance, has been at the center of controversy in recent months due to concerns over national security and […]
Meta bets big on AI, partners with Scale AI in strategic move
Meta Bets Big on AI: Scale AI’s Jason Droege Takes Over as Interim CEO Meta, the tech giant formerly known as Facebook, is making waves once again with a strategic move that showcases its commitment to artificial intelligence. In a bold and calculated decision, Meta has partnered with Scale AI, a data labeling and management […]
How to Acquire Customers with Instagram Ads in 2025
How to Acquire Customers with Instagram Ads in 2025 In the ever-evolving landscape of digital marketing, acquiring customers through Instagram ads has become a strategic priority for brands looking to boost their online presence and drive sales. With paid marketing on Meta (formerly known as Facebook) becoming more cost-effective and efficient in targeting specific customer […]
Google is testing voice-powered Search Live in AI Mode
Google’s Project Astra Powers Search Live: A Voice-First AI Innovation In the ever-evolving landscape of technology and artificial intelligence, Google has once again proven itself as a pioneer in innovation. The tech giant’s latest venture, Project Astra, has given birth to Search Live, a cutting-edge voice-powered AI tool that is currently undergoing testing within the […]
What Luxury Can Do About the Tourism Crisis
Luxury Brands: Adapting Marketing Strategies in the Wake of the Tourism Crisis The tourism industry has taken a massive hit due to the global pandemic, and the effects are reverberating across various sectors, including luxury brands. With travel restrictions in place and consumer priorities shifting, the luxury business is facing a significant downturn in sales. […]
Meta aims to boost Llama adoption among startups
Meta Aims to Boost Llama Adoption Among Startups Meta, formerly known as Facebook, is no stranger to challenges. From privacy concerns to antitrust issues, the tech giant has faced its fair share of setbacks and criticism in recent years. However, Meta is now setting its sights on a new venture that could potentially reshape the […]
With AI ads, streaming platforms will watch you more than you watch them
With AI ads, streaming platforms will watch you more than you watch them A Raghavan is IE’s AI columnist, offering deep dives into the world of artificial intelligence. In today’s digital age, where data is more valuable than ever, streaming platforms are increasingly turning to AI to tailor advertisements to individual viewers. The days of […]
LVMH Relinquishes Place Among Europe’s Top Five Biggest Stocks
LVMH Relinquishes Place Among Europe’s Top Five Biggest Stocks LVMH, the luxury goods giant based in France, has long been a prominent player in the European stock market. However, recent developments have seen the conglomerate’s position among the top five biggest stocks in Europe falter. The company’s shares experienced a notable decline of 3 percent […]
TikTok adds AI tool to animate photos with realistic effects
TikTok Introduces AI Alive Tool to Animate Photos with Realistic Effects TikTok, the popular social media platform known for its short-form videos, has once again made waves in the tech world with its latest feature. The introduction of AI Alive has revolutionized the way users can interact with their photos, bringing them to life in […]