Adidas Running Business Is Picking Up Pace After Samba Boom Adidas, the renowned German sportswear giant, is currently experiencing a significant surge in its running business. The brand, well-known for its stylish sneakers and athletic apparel, has seen a remarkable growth in the third quarter, thanks in large part to the success of its iconic […]
Nike Design Chief Wants ‘Epic’ Shoes and Wants Them Now
Revolutionizing Nike’s Running Category: The Quest for ‘Epic’ Shoes In the fast-paced world of athletic footwear, staying ahead of the competition is key. For Nike, a brand synonymous with innovation and cutting-edge design, this means constantly pushing boundaries and redefining the standards of performance footwear. With Chief Innovation, Design, and Product Officer Phil McCartney at […]
Can Kim Kardashian Conquer Activewear?
Can Kim Kardashian Conquer Activewear? Kim Kardashian West, the multi-hyphenate mogul known for her influential presence in the fashion and beauty industries, is now setting her sights on conquering the activewear market. With the launch of NikeSkims, a high-profile partnership between her own brand Skims and sportswear giant Nike, Kardashian West is poised to test […]
The Kicks You Wear: The Hype Is Real for Adidas
The Kicks You Wear: The Hype Is Real for Adidas In the ever-competitive world of sneaker culture, brands are constantly vying for the spotlight, trying to outdo each other with the next big release. In 2025, Adidas found itself in the enviable position of being the talk of the town, thanks to an unexpected hype […]
Pandora Picks First Woman to Lead Jewellery Firm
Pandora Picks First Woman to Lead Jewellery Firm In a significant move towards gender diversity and inclusivity in the corporate world, Pandora, the renowned jewellery brand, has appointed its current chief marketing officer, Berta de Pablos-Barbier, as the incoming CEO. This decision marks a pivotal moment not only for Pandora but also for the broader […]
Nike Marketing Plans in Focus Ahead of Crucial Year for Sports Events
Nike’s Strategic Marketing Plans Take Center Stage as Sports Events Loom Large As Nike gears up to unveil its financial results on Tuesday, all eyes are on the athletic juggernaut’s marketing strategies for the upcoming year. With pivotal sports events like the World Cup on the horizon, investors are eagerly awaiting insights into how the […]
The Kicks You Wear: The Hard Part for NikeSkims Begins Now
The Kicks You Wear: The Hard Part for NikeSkims Begins Now Nike and Skims are two powerhouse brands in their respective industries. Nike, a global leader in athletic footwear and apparel, has a long-standing reputation for innovation and performance. Skims, founded by reality TV star Kim Kardashian, quickly became a household name in the world […]
AI image war heats up as ByteDance unveils Seedream 4.0
AI Image War Intensifies with ByteDance’s Seedream 4.0: Revolutionizing Image Generation In the realm of artificial intelligence, the competition to push boundaries and redefine possibilities has never been more fierce. ByteDance, the Chinese tech giant known for its innovative platforms such as TikTok, has once again made headlines by unveiling Seedream 4.0. This latest iteration […]
Cos Bar Acquired by Private Investment Firm
Cos Bar Acquired by Private Investment Firm Cos Bar, the renowned high-end specialty retailer, has recently made headlines in the business world by being acquired by the US investment firm, the Mitchell Family Office. This investment firm was founded by the esteemed serial healthcare entrepreneur Mark Mitchell, adding an exciting new chapter to the Cos […]
Can China’s Biggest Beauty Company Win Over the World?
Can China’s Biggest Beauty Company Win Over the World? Proya Cosmetics, the largest beauty company in China, has set its sights on a new goal – to conquer the global beauty market. With the rise of Asian buyers bringing forth more mergers and acquisitions opportunities for global brands, Proya is strategically positioning itself to become […]