Adidas and Puma Gear Up to Follow Nike’s Lead in Sportswear Price Hikes In the wake of Nike’s recent announcement regarding the increase in prices due to the impact of US tariffs, competitors Adidas and Puma are now poised to make similar moves. The sporting goods industry has been closely watching Nike’s bold decision, with […]
Steve Madden Sues Adidas to Thwart Challenges to Shoe Designs
Steve Madden Sues Adidas to Thwart Challenges to Shoe Designs In the competitive world of fashion and footwear, intellectual property disputes are not uncommon. The latest battle making headlines is between Steve Madden and Adidas. The renowned shoe designer, Steve Madden, has taken legal action against Adidas, accusing the sportswear giant of trying to hinder […]
Change Is Coming to the Sneaker Retail Landscape
Change Is Coming to the Sneaker Retail Landscape In a move that is set to shake up the sneaker retail industry, Dick’s Sporting Goods has made a bold acquisition by taking over Foot Locker. This strategic maneuver is poised to have far-reaching impacts, not only on these two retail giants but also on the broader […]
BoF Masterclass | Inside Hermès’ Best-in-Class Leather Goods Strategy
BoF Masterclass | Inside Hermès’ Best-in-Class Leather Goods Strategy In the realm of luxury fashion, few names command as much respect and admiration as Hermès. Renowned for its timeless elegance, impeccable craftsmanship, and iconic leather goods, the French maison has set the standard for excellence in the industry. At the recent BoF Masterclass, a panel […]
Nike President O’Neill Out in Latest Shake-Up Under New CEO
Nike President O’Neill Out in Latest Shake-Up Under New CEO In a recent turn of events, Nike has announced the departure of its President, O’Neill, under the leadership of the new CEO, Elliott Hill. This move comes as part of Hill’s strategic efforts to reorient the sportswear giant, following a tumultuous period marked by layoffs […]
100 men vs 1 gorilla: Experts reveal how the internet’s wildest debate could play out
100 Men vs 1 Gorilla: Experts Reveal How the Internet’s Wildest Debate Could Play Out The internet’s latest obsession is an absurd hypothetical: could 100 human men defeat a single gorilla in combat? This seemingly outlandish scenario has sparked heated debates across social media platforms, with passionate arguments on both sides of the equation. While […]
Nike Forms New Team for Secretive Brand With Kim Kardashian
Nike Forms New Team for Secretive Brand With Kim Kardashian Nike, the renowned sportswear company, has once again made headlines with its latest strategic move. The company is assembling a team of top executives and designers to collaborate on a new project with none other than Kim Kardashian. This secretive brand partnership with Skims, Kim’s […]
This Week: Adidas, Prada and the US Conference Board Assess the Tariffs’ Impact
This Week: Adidas, Prada, and the US Conference Board Assess the Tariffs’ Impact A busy stretch of economic data and earnings will offer a clearer picture of how Trump’s trade war is affecting the industry. As the global economy navigates through turbulent times marked by trade tensions and tariff escalations, key players like Adidas, Prada, […]
Exclusive: Inside Adidas’ Running Strategy
Exclusive: Inside Adidas’ Running Strategy Adidas, a powerhouse in the sports apparel industry, has recently unveiled its latest marvel in running technology – the Adizero Adios Pro Evo 2. This supershoe is not just a product; it represents Adidas’ commitment to innovation and excellence in the world of running. With this new release, the company […]
Adidas Earnings Bolstered Again by Retro Sneaker Craze
Adidas Earnings Bolstered Again by Retro Sneaker Craze Adidas, the renowned German sportswear giant, has once again showcased its financial prowess by posting a remarkable operating profit of €610 million ($692 million) in the quarter. This outstanding performance not only surpassed market expectations but also underscored the brand’s ability to leverage the enduring popularity of […]