Category: Sports Industry

This Week: BAFTAs, F1 and London Fashion Week

This Week: BAFTAs, F1, and London Fashion Week As the fashion world transitions from the New York Fashion Week to the much-anticipated London shows, there is no shortage of excitement to keep the industry’s hype machine in full swing. This week, a captivating blend of sports and film will take center stage, offering a diverse […]

Op-Ed | How Female Athletes Are Shaping the Future of Business

Op-Ed | How Female Athletes Are Shaping the Future of Business In a recent op-ed penned for The Business of Beauty, Maria Sharapova, a five-time Grand Slam champion, reflects on the pivotal role that brand partnerships have played in shaping her career. Beyond her exceptional achievements on the tennis court, Sharapova’s strategic collaborations with leading […]

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