Category: Fashion

LuisaViaRoma, the esteemed Italian retailer, has made an ambitious leap into the heart of New York City with a grand new store in the trendy NoHo neighborhood. This 16,500-square-foot flagship is not just a retail space; it’s a carefully curated experience designed to captivate the city’s fashion-savvy clientele. The store features high ceilings, sleek black […]

The BoF Podcast | Vennette Ho on the Future of Beauty M&A At The Business of Beauty Global Forum 2024, Vennette Ho, managing director and global head of beauty and personal care at Financo Raymond James, shared insights on the evolving landscape of mergers and acquisitions (M&A) in the beauty sector. Joined by Imran Amed, […]

Supreme’s business model, built on drops and scarcity, is at a critical juncture. The recent sale of the New York-based brand to French-Italian eyewear powerhouse EssilorLuxottica for $1.5 billion highlights its shifting landscape. This deal comes as a markdown from the $2.1 billion that US apparel group VF Corp. paid for Supreme in 2020. VF […]

Is Luxury Finally Set for a Sustainability Reckoning? Amid growing disillusionment with luxury brands, a series of Italian investigations linking major players like Dior and Armani to sweatshop labor is putting new pressure on the sector’s most powerful asset: brand image. MILAN, Italy — Midway through March, Italian police raided a factory complex on a […]

In 2019, a term once confined to dermatology offices began trending on Google: “skin barrier.” This phrase, referring to the outermost skin layer, found its fame through TikTok. Sleeper brand CeraVe capitalized on this by adopting a gentle approach which then went viral. Influencers like Hyram Yarbo and Dr. Muneeb garnered millions of views explaining […]

Offering sizes 00 to 40, DTC brand Universal Standard has seen continued demand for plus-size products despite the ubiquity of weight-loss drugs. Now, the New York-based label is taking on new markets through a series of travelling trunk shows, no stores needed. Universal Standard’s value proposition has not changed since the brand launched in 2015: […]

Dupe Culture Unleashed: A Challenge for Brands The rise of dupe culture is transforming the fashion landscape. Dupes, or cheaper variations of popular items, have become more accepted and widespread. While they make high-end trends accessible to a broader audience, they also pose significant challenges for independent designers. Social media has fueled dupe culture’s growth. […]

Amazon’s Prime Day has once again reshaped the landscape of U.S. online shopping, driving a remarkable $14.2 billion in sales over its 48-hour span. According to Adobe Inc., this represents an 11% increase from last year, affirming the event’s significant impact on e-commerce. Discounts played a crucial role, encouraging consumers to upgrade electronics, refresh wardrobes, […]

**British Aesthetic Medicine Provider Sk:n Group Collapses** In a surprising turn of events, Sk:n Group, a leading name in the UK’s aesthetic medicine industry, has ceased trading as of July 17. This collapse impacts its extensive network of over 70 clinics nationwide. According to a statement on its website, the collapse resulted from unsuccessful efforts […]

BoF Careers offers a vast array of opportunities from top-tier fashion brands. Currently, BoF Careers lists positions in marketing, buying, merchandising, creative sectors, PR, communications, design, production, e-commerce, and technology across the globe. ### Jobs in Marketing In marketing, roles like Senior Online Content Associate at Tapestry in London and Performance Marketing Assistant at Alexander […]