DTC Brand Quince Valued at Over $4.5 Billion Direct-to-consumer (DTC) brands have been making waves in the retail industry for the past few years, disrupting traditional business models and capturing the attention of consumers worldwide. One such brand that has recently taken the spotlight is Quince, an accessible luxury label that has gained popularity through […]
Why DTC Is Finally Investing in Brand Marketing
The Rise of Brand Marketing: How DTC Brands are Shifting Strategies Direct-to-consumer (DTC) brands have long been synonymous with aggressive social media advertising tactics to capture the attention of their target audience. From the likes of Rothy’s to Everlane, these digitally native companies have relied heavily on digital ads and influencer partnerships to drive sales […]
Zegna Group Revenues Down 1% as Wholesale Struggles and DTC Grows
Zegna Group Revenues Down 1% as Wholesale Struggles and DTC Grows Italian luxury fashion house Zegna Group has recently reported a 1% decrease in revenues, reflecting the challenges faced by the wholesale sector while witnessing growth in Direct-to-Consumer (DTC) channels. This shift in revenue streams signifies a broader trend in the fashion industry as consumer […]