Google Unveils AI Tool to Boost African Businesses In a groundbreaking move to empower African businesses, Google has recently introduced a cutting-edge AI tool aimed at supporting small firms across the continent with powerful advertising capabilities. This initiative marks a significant step towards leveling the playing field for African entrepreneurs, enabling them to harness the […]
Zalando Uses AI to Speed up Marketing Campaigns, Cut Costs
Zalando Optimizes Marketing Strategies with AI Technology Zalando, the renowned European fashion e-tailer, is setting new standards in the industry by leveraging the power of Artificial Intelligence (AI) to revolutionize its marketing campaigns. By incorporating generative AI into its operations, Zalando has managed to not only accelerate the production of high-quality imagery for its app […]
Gemini now allows up to 10 images per prompt on all platforms
Gemini App Enhances User Experience with Multi-Image Upload Feature The Gemini app, known for its innovative approach to social networking, has recently rolled out a new feature that is set to revolutionize the way users interact on the platform. With the introduction of multi-image upload support, Gemini users can now include up to 10 images […]
Google admits using opted-out content for AI training
Google’s Controversial Move: Using Opted-Out Content for AI Training In a recent revelation, Google has admitted to utilizing opted-out content from publishers to train its artificial intelligence (AI) tools. This practice, although against publisher restrictions, raises concerns about the tech giant potentially diverting traffic and revenue from original sites. This controversial move by Google’s search […]
Ad extinction: Mark Zuckerberg takes on advertising industry with Meta’s AI arsenal
Ad Extinction: Mark Zuckerberg Takes on Advertising Industry with Meta’s AI Arsenal Meta CEO Mark Zuckerberg recently confirmed that the U.S. tech giant will add premium plans to its platforms, aiming to reduce its reliance on traditional advertising methods. This strategic move marks a significant shift in the digital landscape, potentially paving the way for […]
Louis Vuitton Names Pierre Castillon VP Communications, Strategic Planning And Digital
Louis Vuitton Names Pierre Castillon VP Communications, Strategic Planning And Digital Luxury fashion house Louis Vuitton has recently announced the appointment of Pierre Castillon as the Vice President of Communications, Strategic Planning, and Digital. In this new role, Castillon will report directly to Blake Harrop, overseeing the integration of strategic planning and performance measurement across […]
Microsoft’s Surface ad uses generative AI without anyone noticing
Microsoft’s Surface Ad Uses Generative AI Without Anyone Noticing In the ever-evolving landscape of advertising, brands are constantly seeking new and innovative ways to capture the attention of consumers. One such example is Microsoft’s recent Surface ad, which quietly incorporates generative AI to create visually stunning graphics. Despite featuring AI-generated visuals, the ad has garnered […]
How Zales Is Marketing Diamonds to Gen-Z
How Zales Is Marketing Diamonds to Gen-Z Zales, a renowned name in the world of fine jewelry, is making waves with its innovative approach to marketing diamonds to Gen-Z. Traditionally, diamonds and precious metals have been marketed as symbols of special occasions like engagements, weddings, or anniversaries. However, Zales is breaking away from this traditional […]
Google Search drops local domain URLs
Google Search Drops Local Domain URLs Google Search has recently made a significant change that has caught the attention of many users and digital marketers alike. The search engine giant has decided to drop the use of local domain URLs in its search results, opting instead to display URLs with the generic google.com domain. This […]
Crypto wallet user acquisition costs soar in gaming campaigns
Crypto Wallet User Acquisition Costs Soar in Gaming Campaigns In the fast-paced world of Web3, where digital innovation and blockchain technology are revolutionizing industries, acquiring users through gaming and gambling campaigns has emerged as a popular yet expensive strategy. Recent reports indicate that the cost of acquiring users for crypto wallets has soared, particularly in […]