E.l.f. Beauty Faces Securities Claims Class-Action Lawsuit Over Short-Seller Report E.l.f. Beauty, the popular cosmetics brand known for its affordable and trendy products, is currently in the midst of a legal battle. The company has been sued in a securities claims class-action lawsuit that alleges wrongdoing based on a November 2024 short-seller report. E.l.f. Beauty […]
A TikTok-Famous Brand Gets Ready for Life Offline
A TikTok-Famous Brand Gets Ready for Life Offline In the ever-changing landscape of digital marketing and e-commerce, the power of social media platforms cannot be underestimated. Liverpool-based mass cosmetics brand, Made by Mitchell, experienced firsthand the transformative impact of TikTok on its business trajectory. Initially teetering on the edge of closure, the brand was catapulted […]
E.l.f. Beauty Shares Crater as Weakening Cosmetics Demand Dents Annual Forecasts
E.l.f. Beauty Faces Setback as Demand Wanes, Investors React E.l.f. Beauty, a prominent player in the cosmetics industry, experienced a significant blow as its shares nosedived by more than 20 percent during after-hours trading on Thursday. The root cause of this abrupt decline? The company decided to slash its annual net sales and profit projections, […]
L’Oréal Sells €3 Billion of Sanofi Stock Back to Drugmaker
L’Oréal Sells €3 Billion of Sanofi Stock Back to Drugmaker L’Oréal, the renowned French cosmetics giant, has recently made a strategic move by selling €3 billion of Sanofi stock back to the drugmaker. This significant transaction is not just about reshuffling assets; it signifies a calculated step towards optimizing L’Oréal’s balance sheet. By divesting a […]
Ronald S. Lauder Retires from Estée Lauder Board
Ronald S. Lauder Retires from Estée Lauder Board Ronald S. Lauder, son of the iconic cosmetics company’s founder Estée Lauder, has recently announced his retirement from the Estée Lauder board. Lauder’s legacy within the beauty industry is undeniable, having joined the family business in 1964 and dedicated over 45 years to serving on the company’s […]