The Business of Beauty Haul of Fame: Show, Don’t Smell In a world where online shopping reigns supreme, the way we experience products has undergone a dramatic shift. From clothing to gadgets, the digital realm has transformed the way we browse, choose, and ultimately purchase items. One industry that has been particularly impacted by this […]
How to Keep the Gen-Z Fragrance Boom Going
How to Keep the Gen-Z Fragrance Boom Going The fragrance industry has been a beacon of light amid the recent slowdown in beauty sales. Despite the challenges faced by the beauty sector, fragrances have continued to captivate consumers, particularly those in the Gen-Z demographic. This generation, born between the mid-1990s and early 2010s, is known […]
Op-Ed | The Cost of Growth in Beauty
Op-Ed | The Cost of Growth in Beauty In the ever-evolving landscape of the beauty industry, maintaining momentum and staying ahead of the competition has become increasingly challenging for brands. As noted by Barclays’ Lauren Lieberman, the influx of new players and the impact of external factors have significantly raised the stakes for beauty companies […]
LA Brands Pause Business as Usual for Wildfire Relief
LA Brands Pause Business as Usual for Wildfire Relief The fashion and beauty industries have long been associated with glamour, luxury, and trends. However, in the face of adversity, these industries are showcasing their compassionate side by pausing business as usual to support those affected by the devastating wildfires in Los Angeles. Several prominent brands […]