Jean-Christophe Babin Takes the Lead as CEO of LVMH Watches In a strategic move that has set the luxury watch industry abuzz, LVMH has recently announced the appointment of Jean-Christophe Babin as the new CEO of LVMH Watches. This decision marks a significant shift in the leadership of the renowned conglomerate’s watch division, with Babin […]
Can Formula 1 Keep TAG Heuer in the Fast Lane?
Can Formula 1 Keep TAG Heuer in the Fast Lane? TAG Heuer, the renowned watch brand under the LVMH umbrella, is gearing up to accelerate its marketing efforts in the dynamic world of Formula 1 racing. With plans to allocate almost 20 percent of its sales to marketing initiatives this year, the brand is underlining […]