The Gorpcore Empire Behind Salomon and Arc’teryx In the ever-changing landscape of sportswear, Amer Sports is strategically positioning itself to dominate the market with its iconic brands like Salomon and Arc’teryx. The Finnish company has set its sights on scaling its three largest companies, including the well-known tennis racket maker Wilson, into €1 billion sportswear […]
Chief Product Officers Are Fashion’s New Power Players
Chief Product Officers Are Fashion’s New Power Players In the ever-changing landscape of the fashion industry, a new breed of executives is emerging as the driving force behind innovation and success – Chief Product Officers (CPOs). Brands like Burberry, Michael Kors, and Under Armour are increasingly turning to these product chiefs to steer them through […]