Seoul Overtakes Paris in Beauty Boom With Dealmakers Rushing In In the world of beauty and cosmetics, Paris has long been hailed as the ultimate capital of glamour and sophistication. However, a new player is quickly rising through the ranks to claim the spotlight – Seoul. The South Korean city is making waves in the […]
Zara, Kiehl’s, Jacquemus: Why Skiing Is Bigger Than Ever for Brands
Zara, Kiehl’s, Jacquemus: Why Skiing Is Bigger Than Ever for Brands Skiing, once a niche sport enjoyed by a select few, has now transcended its traditional boundaries to become a mainstream phenomenon. The allure of the snow-capped mountains, the adrenaline rush of gliding down the slopes, and the cozy après-ski culture have all contributed to […]