The Truth About Violet Grey’s Acquisition Plans Violet Grey, the renowned beauty company, has been making waves in the industry with its strategic acquisitions and rapid growth. Chief executive Sherif Guirgis recently sat down with The Business of Beauty to set the record straight about the company’s acquisition plans and share insights into the brand’s […]
L’Oréal Launches $475 Infrared Hair Dryer
In a bold move to elevate hair care technology, L’Oréal Professionnel has launched the Airlight Pro, a $475 infrared hair dryer, now available at Ulta Beauty. This device promises to transform the hair drying experience, positioning itself as a premium product aimed at beauty enthusiasts and professionals alike. The Airlight Pro stands out in a […]
Dyson Looks to Mushrooms with New Frizz-Busting Line
In the quest for hair care innovations, Dyson has directed its attention to an unexpected source: mushrooms. This unique approach is embodied in the launch of their new styling line named Chitosan, which features an ingredient derived from oyster mushrooms. As the wellness trend surrounding mushrooms expands across various industries—from coffee to supplements—Dyson’s foray into […]