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Hugo Boss’ Hugo Brand to Sponsor VCARB F1 Team

Hugo Boss’ Hugo Brand to Sponsor VCARB F1 Team Hugo Boss, a renowned German retailer, is making waves in the Formula 1 world with its Gen-Z label, Hugo, taking on a significant sponsorship role. The latest buzz surrounds Hugo Boss’ partnership with the newly rebranded Visa Cash App RB team, formerly known as Red Bull […]

The Debrief | Is Luxury’s Streetwear Obsession Over?

The Debrief | Is Luxury’s Streetwear Obsession Over? In the realm of fashion, trends come and go with the swiftness of the wind, captivating audiences and dictating what’s hot and what’s not. One such trend that has made waves in recent years is the fusion of luxury and streetwear. Once considered a subculture staple, streetwear […]

Inside China’s Burgeoning Streetwear Scene

Inside China’s Burgeoning Streetwear Scene China’s streetwear market is currently experiencing a significant boom, with a growing number of local brands gaining international recognition and attracting global consumers. This trend is fueled by a combination of factors, including the country’s massive population, increasing purchasing power, and a strong appetite for Western-influenced fashion trends. One of […]

Tomorrow Ltd Acquires Samuel Ross’ A-Cold-Wall

Tomorrow Ltd Acquires Samuel Ross’ A-Cold-Wall In a strategic move that has sent ripples through the fashion industry, Tomorrow Ltd has acquired Samuel Ross’ cutting-edge label, A-Cold-Wall. This acquisition marks a significant milestone for the London-based brand accelerator as it now possesses 100 percent ownership of the avant-garde brand. The decision to buy out Samuel […]

The Debrief | Fashion Tech Boom 2.0

The Debrief | Fashion Tech Boom 2.0 Investor interest in fashion tech is back, but this time, is it more substance than style? Malique Morris joins The Debrief to discuss how startups with real technical expertise and practical AI tools are leading a new wave of innovation. In the realm where fashion meets technology, the […]

World-first: Scientists unveil method for simulating error-corrected quantum computations

World-first: Scientists unveil method for simulating error-corrected quantum computations Despite being powerful and fast, quantum computers still face challenges on their pathway to practical usability. One of the biggest hurdles has been the issue of errors in quantum computations, which can arise due to interference from the environment or imperfections in the hardware. However, a […]

Amazon Launches ‘Luxury Stores’ Platform in Europe

Amazon Takes Luxury Fashion to Europe: Introducing ‘Luxury Stores’ Platform Amazon, the e-commerce behemoth, continues to expand its reach into new markets and industries. In a strategic move to capture the high-end fashion market in Europe, Amazon has recently launched its ‘Luxury Stores’ platform in the UK, Germany, France, Italy, and Spain. This move follows […]

How Adidas Is Introducing a New Generation to Its Oldest Sneakers

Adidas Revamps Its Classic Sneakers: A Fresh Take on Timeless Icons As the fashion industry continues to evolve, heritage brands like Adidas are finding innovative ways to stay relevant and capture the attention of a new generation. In a bold move to reintroduce its oldest sneaker franchises to a younger audience, the sportswear giant’s lifestyle […]

How Athletes Became Fashion Week Royalty

How Athletes Became Fashion Week Royalty In recent years, the worlds of sports and fashion have collided in a spectacular fashion. It’s no longer a surprise to see athletes front and center at prestigious fashion week events, showcasing not only their athletic prowess but also their impeccable sense of style. However, the phenomenon goes beyond […]

Priya Ahluwalia on Changing the Fashion Narrative

Priya Ahluwalia on Changing the Fashion Narrative London-based designer Priya Ahluwalia is making waves in the fashion industry with her unique approach to design. Known for her vibrant creations that are patched together from vintage clothes, Ahluwalia has garnered recognition for her innovative and sustainable practices. However, the designer’s ambitions extend beyond just creating beautiful […]

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