Berluti to Design Team France Uniforms for Olympics Opening Ceremony Luxury meets athleticism as LVMH-owned Berluti steps into the spotlight to design Team France’s uniforms for the highly anticipated opening ceremony of the 2024 Olympic and Paralympic Games in Paris. This exciting collaboration was officially announced by the esteemed fashion house on Thursday, marking a […]
Inside the Big Business of Styling Athletes
Inside the Big Business of Styling Athletes In the fast-paced world of professional sports, athletes are not only recognized for their skills on the court or field but also for their sense of style off-duty. Gone are the days when sports stars could get away with a simple t-shirt and jeans combo. Today, NBA stars […]
The New Rules of Brand Ambassadorship
The New Rules of Brand Ambassadorship In the ever-evolving landscape of influencer marketing, brands are redefining the rules of engagement when it comes to brand ambassadorship. Gone are the days where star power and follower count were the sole metrics of success. As the influencer economy matures, brands are now placing a greater emphasis on […]