Willy Chavarria, an award-winning designer known for his Chicano-inspired menswear, is influencing the American fashion landscape by championing social justice through his work. His recent conversation with Imran Amed, founder of The Business of Fashion, highlights how Chavarria elevates marginalized voices within the industry.

Having spent over two decades at renowned brands like Ralph Lauren and Calvin Klein, Chavarria has now shifted focus toward his eponymous label, which is rooted in community and equality. He emphasizes that the foundation of his brand aims to uplift individuals and celebrate human dignity. “Everything we do is going to be aimed to raise people up,” he asserts, reflecting his deep commitment to social issues.

Chavarria’s upbringing in California’s San Joaquin Valley instilled a unique perspective on fashion. He recalls the strong visual influence of his family’s attire, from women’s floral dresses to men’s pressed shirts, shaping his understanding of how clothing can convey identity and solidarity.

The fashion industry, as Chavarria sees it, must adapt to the emotional and personal connections consumers seek today. “Our lives are so different now than they were ten years ago,” he notes, stressing the need for flexibility and innovation among industry leaders. For aspiring designers, his advice is straightforward yet impactful: gain diverse experience, regardless of the job. This hands-on learning is where true growth occurs.

As Chavarria continues to push the boundaries of fashion, his journey serves as both inspiration and guidance for those looking to make a significant impact in the industry while advocating for equity and inclusion.