Shiseido Wins Max Mara Fragrance License

Japanese beauty giant Shiseido is expanding its fragrance portfolio. On Thursday, the Tokyo-based company announced a “long-term” agreement with Italian fashion house Max Mara to develop, produce, market, and distribute branded fragrances. This marks Max Mara’s return to the fragrance market after discontinuing its scent line in the mid-2000s. Shiseido’s Licensing Strategy This collaboration adds […]

Meta’s new strategy: AI-powered gaming experiences

Meta has unveiled a formidable shift in strategy, steering its focus towards AI-powered gaming experiences to bolster its metaverse ambitions. By integrating Generative AI into Virtual Reality (VR), Augmented Reality (AR), and mixed reality games, Meta aims to revolutionize the user experience, particularly within its Horizon worlds. The integration of AI is set to heighten […]

Kyutai’s Moshi challenges OpenAI’s ChatGPT

In a significant move in the artificial intelligence sector, Kyutai has announced its new AI platform, Moshi, as a direct competitor to OpenAI’s ChatGPT. This strategic development is backed by considerable investment, amounting to €300 million from notable figures such as Niel, Rodolphe Saadé, and Eric Schmidt. Moshi’s models and research will be released as […]

UK universities developing quantum technologies to solve dark matter mystery

Three of the UK’s leading universities are collaborating to develop cutting-edge quantum technologies aimed at solving one of science’s biggest enigmas – dark matter. This initiative emphasizes the UK’s commitment to positioning itself at the forefront of quantum research and technological advancements. University College London, the University of Oxford, and the University of Cambridge are […]

AI integration escalates Google’s energy use

The integration of artificial intelligence (AI) within Google’s ecosystem has significantly increased the company’s energy consumption. According to recent reports, Google’s greenhouse gas emissions have escalated by nearly 50% over the past five years. This surge is primarily driven by the growing energy demands of data centers and supply chain operations. One concrete example is […]

Google warns of generative AI dangers

Navigating The Challenges of Generative AI: Insights from Google’s Latest Report Google has once again emphasized the critical need for comprehensive, regulation-focused discussions on the impacts of generative AI. In its recent report, the tech giant delved into the nuanced threats posed by this powerful technology. Generative AI, lauded for its creativity and efficiency, also […]

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