Adidas Has Extended Contract With Basketball Star Anthony Edwards, CEO Confirms

Adidas has recently announced an extension of its contract with Minnesota Timberwolves and Team USA Basketball star, Anthony Edwards. This decision, confirmed by CEO Bjørn Gulden during the company’s quarterly earnings call, underscores the brand’s strategy to expand its presence in North America, particularly in the basketball category. Central to this strategy is Edwards’s AE […]

The Same Tech Behind ChatGPT Is Being Used to Produce Novel Fragrances

Artificial intelligence (AI) is making significant strides in various industries, and the fragrance sector is no exception. Companies are increasingly adopting AI technologies to create novel scents and improve the formulation process. One standout example comes from Osmo, a startup born from a Google AI research project. They employ a machine-learning technique called embedding, which […]

Navigating the Cookie Conundrum: ECDMA’s Stance on Google’s Privacy Pivot

In a digital era where privacy concerns are increasingly clashing with marketing needs, Google’s recent decision to not fully eliminate third-party cookies but instead enhance user control has sparked a significant conversation. The E-Commerce & Digital Marketing Association (ECDMA) has voiced its support for this move, recognizing the delicate balance between user privacy and the […]

OpenAI launches advanced voice mode for ChatGPT

OpenAI has recently unveiled a groundbreaking advanced voice mode for its popular ChatGPT model, significantly enhancing user interaction. This new feature is set to transform how users engage with the AI, making conversations more dynamic and intuitive. Traditionally, AI chatbots primarily relied on text-based interactions, often leading to a disconnection in user experience. OpenAI’s advanced […]

Meta settles Texas lawsuit for $1.4 billion

In a significant development, Meta has agreed to a $1.4 billion settlement in a Texas lawsuit that accused the tech giant of violating biometric privacy laws. The lawsuit, filed in 2022, stemmed from accusations that Meta utilized biometric data without proper consent through its now-discontinued ‘Tag Suggestions’ feature. The Texas lawsuit was rooted in the […]

Breakthrough in high-performance computing revolutionises drug discovery

A recent breakthrough in high-performance computing is on the verge of transforming the field of drug discovery, providing innovative strategies to target a wide array of diseases. This advancement delivers speed and efficiency, addressing long-standing challenges in pharmaceutical research and development. High-performance computing (HPC) enables researchers to process massive datasets rapidly, allowing for the simulation […]

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